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IntARact – an attempt to make ads interactive

Traditional form of advertising is a one way process. Someone flipping through the pages of a newspaper comes across an ad, has a look at it and moves on. IntARact, an application developed by...

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Google Shows Off Project Glass: Is This The Future?

Google has always been innovative at its core no matter what business they decide to get in. Gmail, Android, Driverless cars, Google Goggles and many more other products are a testament to the...

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Google Introduces Glass Sessions To Educate People About User Scenarios

Hate them or love them, you can’t argue with the fact that Google and innovation go hand in hand. From shaping the way we search the Internet to making the world’s most popular email service, Gmail....

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TripAdvisor, Wikitude Bring Augmented Reality Travel App To Blackberry

Online Travel Bookings have been a boon for businessmen and frequent travelers. Without having to worry about travel agents and lines, people could get confirmed tickets. Online Ticket Bookings picked...

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Google Debuts Ingress, A Massive Augmented Reality Mobile Game For Android

Many have said that smartphones and tablets will change the gaming experience for ever. The higher computing power in today’s smartphones and tablets is a case in point. However, we have been used to...

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Windows 8 To Use AR App intARact In Promotional Partnership With TALAASH

Both, Bollywood and Cyber Consumers Goods market are becoming increasing receptive to competition and the pedantic of aggressive marketing. But we haven’t really witnessed them in a consolidated...

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The Internet Completes 30 Years Of Existence

What you and me know as the Internet has come a long way in these 30 years. Yesterday, 30 years ago the TCP/IP protocol was implemented as a standard. This stack powers all the data transfer and access...

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Telibrahma Reinvents Its Augmented Reality App IntARact

Mobile Advertising company TeliBrahma seems to have given its Augmented Reality App ‘intARact’ a new twist. The company has claimed that the redesigned app now works well even in videos. Media...

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Snap2Life Aims To Deliver Interactivity To The Print Medium

Prisma Global Ltd. has recently announced its new product which they claim will help the print media stay relevant in these digital times. The product called Snap2Life uses augmented reality technology...

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